Aligning Technology With Crop Nutrition Goals

Farmers have a wide range of choices when it comes to precision technology. However, it’s not effective to purchase the latest systems or upgrade equipment without the big picture in mind. Experts at PCT | Sunrise encourage growers to start by examining their business, environmental and crop nutrition goals then align technology and equipment purchases with those objectives in mind.

For example, in-furrow application systems offer farmers the advantage of placing the right amount of product near the seed during planting. Applying crop protection, starter fertilizers and biological stimulators near the seed is a great way to ensure quick uptake and a healthy start for crops. However, this method requires planters to be equipped with the right system to apply products consistently at desired rates.

Whether it is 2×2 or in-furrow, PCT | Sunrise offers equipment and precision services to complement crop nutrition goals. It starts with a one-on-one meeting with a regional agronomist to determine the right mix of products and if new technology is needed. If new technology is needed or desired, the agronomist will facilitate a meeting with one of our precision specialists to go over options and help develop a plan that best fits the customer. The precision tech team stays on top of the latest information and is trained to work with Ag Leader, Trimble and Precision Planting systems. They install everything from new guidance systems and monitors to planter attachments and sensors. Their support extends into the field to answer any questions from the cab while planting, spraying or harvesting.

PCT | Sunrise also has options for growers who would prefer to not upgrade their equipment. They can request their seed be treated with micronutrients, biologicals and plant growth regulators. PCT | Sunrise also offers a line of foliar and finisher products that can be applied throughout the season.

Simply put: It’s about service and doing the right thing for customers, not delivering a one-size-fits-all solution.

It’s never too early to start planning for the next growing season. After the crop has been planted and the plan has been implemented, summer is a great time to walk fields with an expert, talk about technology and see your crop nutrition results. Get in touch to learn more.

By: Doug Wical, Southern Field Technology Lead

February 21, 2019, 9:53 AM

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